—The objective of this work is to investigate the
content analysis methodology in the strategic propensity such as
explorative/exploitative behavior. After theoretical analysis on
the meaning and definition of exploitation and exploration, the
authors have applied the content analysis methodology to a
practice case. The conclusion is that the qualitative content
analysis is a good methodology to study the strategy propensity
having the same results of the other methodologies used in the
strategy researches such as practice case and grounded theory.
—content analysis, SVM, exploration,
P. Pisano is with E-business Lab, University of Torino, Torino, ITALY
G. Vagnani is with Department of Management and Technologies,
Sapienza, University of Rome, Rome, ITALY (e-mail:
M. Pironti is with E-business Lab, University of Torino, Torino, ITALY
M. Simoni is with Department of Business Studies, Parthenope
University of Naples, Naple, ITALY (e-mail:
M. Giraudo is with Department of Computer Science, University of
Torino, Torino, ITALY (e-mail: email@example.com).
Cite:Paola Pisano, Ginaluca Vagnani, Marco Pironti, Michele Simoni, and Mauro Giraudo, "Understanding the Strategic Organization Propensity Through “Managerial Discussion and Analysis”," International Journal of Trade, Economics and Finance vol.2, no.2, pp. 147-153, 2011.