—Thailand has great potential to become the investment base to serve as the gateway to ASEAN and world market for Chinese firms. The objectives of this study are: 1) To investigate the attempt of Chinese investors in Thailand; 2) To find out the Chinese investors’ current performance; 3) To examine the firm internal factors that impact Chinese investors’ current performance; 4) To provide Chinese investors with sustainable investment suggestion. This is a quantitative study. Primary data was collected from 52 Chinese investors while secondary data was collected from previous researches.
This study examines how firm-specific advantages and company profile of firms in host country determine FDI performance basing on the relevant motives’ realization till date, future more, they can influent firms’ future business plan. The hypotheses are tested empirically based on the conceptual model among Chinese FDI with at least 3 years investment experience in Thailand. The findings suggest that the major motive of China’s outflow FDI to Thailand is marketing seeking. Yet, if the Chinese invested firm in Thailand lacks specific advantages, it tends to have a poor performance. Although there are no specific resources can impact the performance significantly. There are several recommendations given based on the analysis.
—FDI, OLI framework, FSA, RBV, China, Thailand.
The authors are with Chulalongkorn Business School, Chulalongkorn University, Thailand (e-mail: email@example.com, firstname.lastname@example.org, email@example.com).
Cite: Mengying Li, Athapol Ruangkanjanases, and Chenin Chen, "China's Foreign Direct Investment in Thailand — Current Status and Future Prospects," International Journal of Trade, Economics and Finance vol.5, no.4, pp. 296-304, 2014.